Blu-ray will win in months, says Paramount consultant
Every day someone has another view about whether HD DVD or Blu-ray will win the format war, or in fact if neither will, and today it´s a consultant for Paramount Home Entertainment.
According to TWICE magazine, Vito Mandato told delegates at the DisplaySearch Flat Panel Display Conference that Blu-ray could win over HD DVD in the next 3 to 4 months, because studios supporting Blu-ray will likely release several major movies during that time.
“When you recognise the total box office for all of last year was $9.4 billion, people are going to want those. If the Blu-ray camp can use the power of these and some of the other new releases over the next three or four months, they could win it all," he said.
Casino Royale is the next big film to come out exclusively on Blu-ray.
Mandato made it clear that Blu-ray victory was not certain, because industry supporters of the format may not be effective in convincing consumers that this is a ´killer app´ and needs to be paid attention to.
http://www.hdtvuk.tv/2007/03/bluray_will_win.html